Subscribe FMI research reveals effectively recruiting, maintaining Gen Z staff starts with value-based incentives & a clear path for promotion By Elizabeth Crawford As Generation Z enters the workforce, they bring a keen competitive spirit and a desire to contribute significantly – making them desirable employees, but because they also are unafraid to job hop if they do not feel appreciated, employers need to rethink how they recruit, train, reward and engage with them, according to new research published by FMI: The Food Industry Association. Historically, the food industry has enjoyed the ability to select from a large pool of young talent that it can cultivate overtime into leaders who provide company stability. For example, grocery retailers and food service providers have offered generations of teenagers their first jobs and a chance to climb through the ranks from cashier or server to upper management and even C-suite roles.