Formula 1 Aston Martin have added to their ever-increasing roster of sponsors, signing up beer brand Peroni Libera 0.0% to their line-up. Aston Martin have continued their recent onslaught of sponsorship announcements by confirming a new multi-year deal with Peroni Libera 0.0%. The alcohol-free beer brand is being launched as a high-end alcohol-free beer choice and is a product offered by parent company Asahi. Peroni Libera 0.0% logos will appear on the new Aston Martin car, which will be called the AMR21, as well as on the team’s kit. The car is set to be launched on March 3rd. The partnership plays a key role in the ambitions of the Peroni brand’s parent company, Asahi Europe & International, to have 20% share of their portfolio dedicated to non-alcoholic products by 2030.