The partnership resulted in the launch of the virtual "Cannabis Ecosystem Program." The initiative is poised to educate and support 30 "promising" cannabis startups worldwide, helping them build their businesses, the Founder Institute announced. The goal is to bringing the San Francisco Bay Area to the spotlight in terms of cannabis innovation. Both early-stage entrepreneurs and cannabis start-ups can apply for free. The deadline for applications is Feb. 28, 2021. Besides training and mentorship, the program also provides applicants with access to funding opportunities, among other things. The program will last from March 9 to June 15, 2021. "The 'green wave' has gone mainstream, and it is here to stay," Founder Institute co-founder Jonathan Greechan said, citing how five states supported cannabis legalization on Election Day.