A major enabler of packaging convenience is ongoing innovation in resealable options, which is helping drive growth in flexible packaging, particularly pouches. For example, demand for stand-up pouches is expected to increase 6% annually through 2024. Contributing to growth are convenience features such as resealable closures to maintain freshness, according to a December 2020 Freedonia Group news release. A major provider of products that enable resealable pouches is the Fresh-Lock products division of Presto Products. Todd Meussling, the company’s senior manager, market development, provides the following insights and information in an exclusive interview. What are the market dynamics for reclosure technologies? Meussling: We have seen a major spike in pet ownership during the pandemic, and with that a humanization of pets that has owners looking for pet products with the same quality they seek for themselves. Pet owners want better ingredients, more freshness, better taste, and better packaging. Additionally, they want pet products that offer sustainability. While many brands are removing convenience features from their packaging and implementing cost-saving measures, others can take advantage of closures and offer functional packaging that properly seals. We have seen an opportunity for our closure technologies because of this, and closures like the Fresh-Lock Zipper Top 8253 (found on the last slide) offer the sustainability and functionality consumers are seeking.