From Traditional to Transformational: The CXO's Journey : vi

The role of the Chief Experience Officer (CXO) has evolved from being peripheral to becoming a pivotal position at the heart of organizations' strategies. CXOs have shifted from focusing on customer service to a customer-centric approach, leveraging technology and data to enhance the entire customer journey. Transformational CXOs exhibit visionary leadership, make data-driven decisions, integrate technology, foster cross-functional collaboration, and prioritize continuous improvement.

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