Among the activities during the 50-day period are physical activities such as aerodance, fun rides and fun runs as well as online health talks. - Filepic To help tackle the problem of obesity in Malacca, Kolej Universiti Islam Melaka (KUIM) is organising a 50-Day Weight Loss Challenge programme. KUIM, in a statement said the programme, in collaboration with the office of the Teluk Mas Assembly Development and Coordination Committee (Japerun) has attracted the participation of 150 people. The programme started on Dec 12 - participants had their weight and height recorded during a ceremony launched by state Education, Higher Education, Science and Technology, Green Technology and Innovation Committee chairman Noor Effendi Ahmad and attended by KUIM vice-chancellor Prof Datuk Dr Mohd Taib Dora.