Godrej Appliances to increase indigenisation; AC sales may go up in double digits this year SECTIONS Last Updated: Apr 18, 2021, 02:20 PM IST Share Synopsis Godrej Appliances, a unit of Godrej & Boyce, the flagship company of the Godrej Group, is looking for around a 15 per cent increase in value in sales this year, in comparison to 2019, helped by factors such as pent-up demand and work from home. Agencies Godrej Appliances expects the indigenisation ratio of components for products such as residential air-conditioners to go up to 75 per cent in three to five years, with an increase in the local value addition, said a company official. This would be helped by the production-linked incentive (PLI) scheme by the government for air-conditioners, to encourage the brands to invest and create a component ecosystem into the country towards an Aatmanirbhar Bharat.