Grow DeSoto is helping minority-owned businesses get started, even in the COVID-19 pandemic The marketplace serves as an incubator for small businesses, with programs designed to help entrepreneurs thrive. Late Mayor Curtistene McCowan and Mayor Pro Tem Kenzie Moore III are seen welcoming Vietnamese Restaurant Pho ThaiBinh to Grow DeSoto in this 2019 file photo.(City of DeSoto) Grow DeSoto Market Place, a small-business incubator that launched two years ago, has become a one-stop shop for the city’s residents. It houses more than seven restaurants, 17 office spaces and 22 retailers, including a hair salon, a gym and an art studio that serves wine.