How can Dispensers combat counterfeit medicines? How can Dispensers combat counterfeit medicines? 23 April 2021 | Views image caption- Role of distributors in the supply chain Most counterfeit products target critical medication such as immune-suppressants, HIV medication, heart medication, and injectable (biologics) for which the unit price is high. We are also seeing counterfeit versions of essentials such as strips for monitoring sugar levels, vaccines, and antiallergens. Other cases of counterfeit products in the market include the resale of expired legitimate brands. In such cases, the expiry date is tampered with and marked to indicate the product is safe for consumption. Using online marketing, gray pharmaceutical marketing counterfeits often reach the end consumer through legitimate transit networks and retailers.