How Rackspace Technology is moving into multi-cloud management Having unveiled Rackspace Elastic Engineering, the company is now making a concerted effort to support customers’ cloud projects. Kevin Jones (Rackspace Technology CEO) Credit: Rackspace Technology After a year of acquisitions, an initial public offering and a global rebrand, Rackspace Technology is finally asserting itself as a competitive player on the multi-cloud scene. Having released its Rackspace Elastic Engineering framework last month, the once-managed cloud computing vendor has now staked its claim on the rising professional services market, offering advisory and consulting to system provisioning and management. Effectively telling customers: “It’s no longer enough to just be in the cloud”, the move marks Rackspace’s foray into supporting customers’ cloud-native projects using the Rackspace Elastic Engineering’s pod framework.