THE STANDARD By Cynthia Wandia | April 1st 2021 at 08:00:00 GMT +0300 Cynthia Wandia, co-founder and CEO of Kwara. The Covid-19 pandemic and its disruptions have introduced a new way of life not only at the individual level but also in business operations. Virtually every sector of the economy has been affected. This has essentially changed human and consumer behavior and has further led to a great shift in priorities and preferences that we all have to adapt to and cope with going forward. Businesses are back to the drawing board to craft workable strategies that will guide their operations in what we have christened as the new normal.