HP Middle East, Turkey, and East Africa has appointed Vishnu Taimni as the new managing director for the region effective February 1, 2021. In his new role, Taimni will be responsible for managing and growing HP’s Personal Systems, Printing, Industrial Graphics and 3D printing businesses in the Middle East, Turkey and East Africa. He will also overlook the educational activities by HP in the region. He replaces Mathew Thomas, who has made the personal decision to leave the company to focus on personal and professional pursuits. Commenting on his appointment, Taimni said: ‘Over the last year technology has proven to be essential, keeping people productive and allowing us to continue working, learning, entertaining and communicating. I’m excited to lead HP business in the region of huge potential.’