XX HIT AND MISS: Heard from reliable sources that the ongoing Metro Manila Film Festival isn’t as much a money-maker as half-expected. This isn’t surprising at all since the idea of watching festival films online is new to the MMFF public. Note that watching movies is a high point when families troop to the malls during Christmas. The experience is second only to dining out, or simply chilling around in a park/mall setting. Exact figures are hard to come by, but someone says the total gross of the 10 participating films on the third day of the festival is a measly 11 million pesos.