Global Wearable Devices: "...the greatest driver of wearables has been the emergence of smaller and sleeker designs. Smart rings from newer brands such as Oura, Noise, BoAT, Circular and others are expected to jumpstart the new form factor in the coming quarters while also putting pressure on the incumbent brands to innovate on health tracking,” said Jitesh Ubrani, research manager, Mobility and Consumer Device Trackers at IDC.