Hyundai-Sime Darby Adds New Elantra Executive Variant To Line-Up Hyundai-Sime Darby Adds New Elantra Executive Variant To Line-Up May 4, 2021 Hyundai-Sime Darby Motors (HSDM) has added a new Executive variant to the line-up of its seventh-generation Hyundai Elantra. The Elantra Executive is priced at RM139,888 (on the road without insurance in Peninsular Malaysia) and offer consumers a lower priced option to complement the Elantra Premium. Like the Premium variant, the Executive is also an imported unit from South Korea. The Elantra Executive variant enjoys most of the features of the Premium variant including these SmartSense features: Blind Spot-Collision Warning Safe Exit Warning