IAMAI announces setting up of Digital Publisher Content Grievances Council By IANS | 0 Views Mobile Tower.. Image Source: IANS News New Delhi, May 28 : The Internet and Mobile Association of India (IAMAI) on Friday announced the formation of the Digital Publishers Content Grievances Council (DPCGC). Over the past two years, the IAMAI has worked collectively with its members towards establishing a self-regulatory and grievance redressal framework for Online Curated Content (OCC) Publishers, it said. In light of the Information Technology (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021, the IAMAI is establishing the DPCGC as the level-II self-regulatory body for publishers of OCC as required under Rule 12, with the intent to empower consumers to make informed viewing choices.