Better Collective initiates share buyback program to cover board remuneration paid in shares Regulatory Release no. 3/2021 Better Collective A/S (the “Company”) has today initiated a share buyback program for up to EUR 100,000, to be executed during the period from March 4, 2021 to March 31, 2021. The purpose of the buyback program is to cover the board’s remuneration as per decision by the Annual General meeting on April 22, 2020 that 1/3 of the total remuneration payable to the board of directors is paid in shares in Better Collective A/S. The buyback program is being initiated pursuant to the authorization granted by the shareholders at the annual general meeting held on April 22, 2020 to repurchase up to nominal 4,672,298 shares of EUR 0,01 each of the Company’s share capital in the period until the annual general meeting in 2021.