The product was released in partnership with Kill Cliff, a clean energy drink company, and boasts a very unique taste Rogan and the company like to define as “spicy pineapple fusion.” Flaming Joe – Joe Rogan CBD Beverage – Kill Cliff The Flaming Joe features 25mg of CBD, derived from 125mg of broad-spectrum hemp, as well as B-vitamins, electrolytes, and plant extracts. Same as all other Kill Cliff drinks, the new product has no sugar or artificial ingredients. “I’ve been enjoying Kill Cliff products for years and everyone knows the benefits I think CBD provides,” Rogan said in an exclusive email.