Shimada was most recently a founding member of the Digital Makers Lab. R/GA has announced the appointment of Kei Shimada to the role of Managing Director. Shimada, who is a former associate partner, founding member, and leader of the Digital Makers Lab at IBM Tokyo, started on April 1st. Shimada will lead the Tokyo office to drive innovation, human-centric work for the company’s roster of local and international clients. R/GA Tokyo has recently added international and Japanese brands Uber, Suntory, and Nike to its client roster. “It’s exciting to have a respected, inventive, and influential leader like Kei onboard,” said Tuomas Peltoniemi, EVP & Managing Director, R/GA Asia Pacific.