Over three-fourths of respondents (77 per cent) agree they have tried a new payment method they would not have tried under normal circumstances, but the pandemic has galvanized people to try flexible new payment options to get what they want when they want it. With this interest and consumer demand also comes a greater expectation for businesses to provide multiple ways to shop and pay. In fact, 88 per cent of Kenyan consumers say they are more excited about shopping at retailers who offer the latest payment methods. Additionally, 81 per cent Kenyan consumers say that digital payment methods help them save money.