Mars Food is First to Launch Recyclable, Microwavable Rice Pouch Offering the same functionality as multilayer flexible packaging, the monolayer PP stand-up pouch will be introduced in limited European markets in 2021 for brands that include Ben’s Original and Seeds of Change. Dec 11th, 2020 Mars Food has announced it will begin to use recyclable monolayer polypropylene plastic for its microwavable rice pouches for household brands such as Ben’s Original and Seeds of Change that will launch in limited European markets by mid-year 2021. According to Mars, the project will bring to market the industry’s first food-safe, mono-material microwavable rice pouch. Launching with an initial pilot in the first half of 2021, the business has ambitions to further scale the technology across its portfolio beginning in late 2021.