Share On March 10, the global McGill University community came together – in an entirely virtual way this year – to once again make a difference on McGill24, raising a record $3,810,861 in 24 hours during the sixth edition of the University’s annual day of giving. The final tally, which comes on the strength of 6,885 donations, will support McGill’s students, student-athletes, future leaders, and the everyday heroes making a difference in their communities. The campaign comes just as the University launches celebrations for its bicentennial anniversary. The 24-hour digital campaign asked McGill’s alumni, friends, faculty, staff and students to donate in support of student programs, faculties and departments across the University. The campaign featured incentives to give, thanks to donor-contributed challenge and matching gifts that were released when donation targets were met.