By @tobyknappON | Facebook Hershey’s just announced a new product that’s absolutely insane. The company is debuting Reese’s Ultimate Peanut Butter Lovers in April which is 100% peanut butter. According to a press release, these Ultimate Peanut Butter Lovers are “stuffed with the same beloved, Reese’s peanut butter inside and a 100% peanut butter candy-flavored shell on the outside, you’ve never seen a Reese’s Cup like this before.” Here's more from Hershey... Brace yourselves, peanut butter fans. National Peanut Butter Lovers Day is coming, and the Reese's brand is going all in to launch new Reese's Ultimate Peanut Butter Lovers Cups for a limited time only. And better yet, Reese's is also bringing back the fan-favorite product Reese's Peanut Butter Lovers Cups for a double dose of peanut butter-flavored candy excitement.