Microsoft Partners Target ‘Underserved’ Industry With Cloud For Nonprofit ‘Find out your superpower and then find a nonprofit that might be aligned with that industry superpower,’ says Ryan Risley, principal and chief technology officer of Wipfli’s Business Solutions Practice. ‘Find a cause you care about, look into what industry you already serve and blend those things together. That‘s where people can be most successful.’ By Wade Tyler Millward June 08, 2021, 03:50 PM EDT Microsoft has unveiled new capabilities for its cloud tools aimed at nonprofits—a sector that the company’s partners say presents a compelling business opportunity. Microsoft partners tell CRN that the nonprofit sector—which joins manufacturing, retail, financial services and health care as part of the tech giant’s “industry clouds” strategy—has become a hot opportunity in recent years due to organizations’ desire to leave outdated IT and software setups and use internal data for actionable insight as well as nonprofit leaders being more willing to devote capital to IT changes.