According to a recent report by BookMyShow, the footfall in India’s music festivals went up by nearly 82% in 2023, year-on-year, to reach 13.5 million. Most of them were from metros such as Delhi-NCR, Mumbai and Hyderabad, but the growth was driven by fans from Tier-II cities such as Lucknow and Bhubaneswar. Footfalls from these places increased by nearly 225%. The music festival market in India is estimated to be worth `1,000 crore, as per industry sources.