What you need to know Qualcomm just announced the new QCC305x Bluetooth SoC series that will bring more powerful features to mid-range wireless earbuds. The first chip, the QCC3056, will feature Qualcomm's new Bluetooth LE Audio that will allow music sharing across devices. Other features include wake word activated voice assistants and Adaptive Active Noise Cancellation. There was a time when having a great pair of wireless earbuds meant spending a fortune. While pricey options still exist, particularly when it comes to noise-canceling features, Qualcomm is hoping to expand open the floodgates by putting some of its best audio features in a new series of Bluetooth chips aimed at the next generation of lower-cost wireless earbuds.