Joe Reedy The NFL is making a more aggressive push into podcasting. The league announced Monday it will partner with iHeartMedia in launching a podcast network. iHeart will distribute podcasts currently produced by the league's media division. The two parties will also team up to produce and distribute podcasts currently in the works. âThis really gets us into the podcasts space, where we can supercharge the visibility of our current ones and increase the distribution as well as take some of the content from our library to create new ones,â said Brent Lawton, the NFL's vice-president of business development. The NFL currently produces seven podcasts featuring writers from the league's website as well as NFL Network commentators. Those will now be distributed by iHeartMedia through its podcast network, on its app and other podcast platforms.