Tuesday, 23 February 2021, 4:01 pm The Out of Home Media Association Aotearoa (OOHMAA) joined Melanoma NZ’s hugely important campaign this summer to raise awareness of melanoma and how easily it can hide in plain sight. For the past few weeks Melanoma NZ and campaign supporters including OOHMAA members, oOh!Media, JCDecaux, QMS, Media5, Ad-Vantage and Bekon, Lotto Powerball, No Ugly, L&P and MetService have used out of home advertising to show just how easy it can be to miss a new or changing spot. Full stops designed to look like melanoma spots, and representing the seven visual signs of melanoma, have been subtly appearing in advertising