To view all features and options, click here. A monthly subscription is charged pro rata, based on the day of purchase. This is non-refundable and includes a R5 once-off sign-up fee. A yearly subscription is refundable within 14 days of purchase and includes a 365-day membership. Pick n Pay currently holds about a 16% share of the food and grocery market, of which the majority is in the more affluent and middle-income market, said Chief Executive Richard Brasher. However, less affluent shoppers make up most of South Africa’s overall market. “The group’s new space growth strategy focuses on increasing its store footprint in the lower to middle-income communities of South Africa,” the grocer said.