Pollstar | The Year In Innovation: Tech Meets Elbow Grease

Pollstar | The Year In Innovation: Tech Meets Elbow Grease In Challenging Year


By: Francisco Rendon
Courtesy Virtual Crowd
MetallicaThe pandemic has brought creativity to the live experience,
with innovations like Virtual Crowd, which debuted recently during a Metallica benefit performance, finding new ways to keep fans engaged during performances.2020 was by all accounts a year of great challenges, but it also spurred some incredible problem-solving and exciting advances in technology and business that will continue having an impact moving forward.
Innovators like
Pollstar cover subject D-Nice used the pandemic to create new kinds of content and grow their digital presence in ways that would likely never have been possible pre-pandemic.
Some acts got very creative and reinvented what concerts could look like in light of current restrictions. 

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