Principal to launch "super app" in Thailand by year-end : vi

Principal to launch "super app" in Thailand by year-end


US-Malaysian joint venture Principal Asset Management plans to merge its two digital investment apps in Thailand into a “super app” in order to give users a “holistic” view of their portfolios, according to Juan Ignacio Eyzaguirre, the company’s Southeast Asia chief executive officer.
One of the apps allows users to track performance of their mutual funds and the other enables them to track performance of their retirement funds.
“Our objective now is to merge both apps into a super app in the fourth quarter of this year. By integrating the two apps, users will be able to have a holistic view on their investment portfolios. We hope to be able to serve our clients better with the integration,” Eyzaguirre says in an interview with

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