2nd March 2021 7:00 am 1st March 2021 12:52 pm Rob Capaldi, Ricardo Performance Products Market Head for Industrialisation, examines the key steps on the journey from product concept to full-scale manufacturing. When we talk about industrialising innovation we are referring to the transition of a product through the development phases from ‘idea’ to ‘manufacturing’. The phases of development are well documented with most companies implementing their own variant of a product development process to establish key milestones and deliverables along the way. These development processes provide companies of all sizes with defined routes to mass production, a key step in this route is the niche volume phase in which production must take place with a high level of control and quality but at much lower volume than is typically seen in full-scale production.