When women traditional leaders from different parts of the country, adorned in beautiful regalia gather, the most likely reason is to grace a very important occasion, but this time that was not the case. Queen mothers from all over Ghana met under the canopy of the Family Health Division of the Ghana Health Service to share ideas on how to promote exclusive breastfeeding and good Maternal and Child nutrition in their traditional areas and beyond through the Nutrition Advocacy and Community Mobilization Initiative. This is an initiative launched by Her Excellency, Mrs Rebecca Akuffo Addo, the First Lady of the Republic of Ghana in collaboration with the World Health Organization (WHO) and UNICEF.