Refining the implementation of ESG at Vietnamese corporates 18:05 | 27/04/2021 Sustainability has been top of the agenda for international investors in recent years. Nick Ainsworth, chief marketing officer at Dragon Capital Group, shared with VIRâs Luu Huong the importance of sustainable investment and the major challenges of environmental, social, and corporate governance implementation. Nick Ainsworth, chief marketing officer at Dragon Capital Group How do you assess the potential of Vietnam-based firms to successfully embed environmental, social, and corporate governance (ESG) criteria into their investment portfolios and corporate culture? The absence of strong local laws and the lack of many local institutional investors in the stock and bond markets means that the pressure on corporates in both the public and private sectors to adopt and implement strong ESG practices are low. Although global awareness of ESG is rising, it remains a relatively unfamiliar topic to businesses in Vietnam, and even the local regulatory authorities.