The types of posts they allow their users to see and the fact that they actually decided to do psychological experiments on the users is something that i think a lot of people need to really fully understand and they were doing it based upon the fact that Different Things that people posted they want to see how other people would react to a. Health watch why your facebook friends post can have a direct effect on your mood new Research Shows the more negative post you see the more negative you could become. So if for example lets say somebody wanted to post something that was on the news feed that was a very negative story they wanted to see how their users would react via their likes by their statements for their posts and they would show people who already had a predilection to maybe having some depression or maybe having some other issues in their lives and they can figure that out based upon your like space upon your connections based upon where youre going and so what they want. It was taken information and then use it to basically weaponize this information against their users so that way their users could see Different Things that may affect their mood and may affect how they interact with others and thats something that is highly unethical it appears that some young people may have been so affected by this that they may have done harm to themselves based upon what they saw on their facebook feed and it was all because it is experiments the things that we have no standing with facebook were not citizens of facebook we have no food on facebook its not a democracy and this this process is not a way we can design the future we cant rely on this Single Company to invent our digital future. Theres theres what i call the creepy line and the google policy about a lot of these things is to get right up to the great line but not cross it google crosses the creepy line every day not only does google cross the creepy line the location of that line you keep shifting well its an interesting word creepy right because its a its a word that connotes horror he didnt say dangerous he didnt say an ethical theres all sorts of words that could have fit in not slot he said creepy and a creep is someone who creeps around and follows human spies on you for unsavory purposes right thats the definition of a creep you know i dont think the typical ethical person says im going to push right up to the line of creepy and stop there you know they say more Something Like how about we dont get near enough to the creepy line so that were ever. In gauging in even pseudo creepy behavior because creepy is really bad you know its. A creepy mugger is worse than a mugger the mugger wants your money god only knows what the creepy mugger wants its more than your money and you give google. A lot of information you searching for the most private stuff on google youre searching about you know illnesses and diseases that your family have youre searching about things that might be your wife my your spouse might not want you to know about and youre giving you telling google more than you would tell a Family Member or your spouse or a very close friend and who has so much information about you that its scary for who are starting 3 very powerful ways in which theyre impacting peoples opinions. This phenomenon that we discovered a few years ago seem Search Engine if you lation a fact is a list of facts list effect is an effect that a list has on some aspects of our cognitive functioning whats higher in a list is easier to remember for example seem is an example of a list effect but with a difference because its the only list effect im aware of that is supported by a daily regimen of operant conditioning that tells us that whats at the top of search results is better and truer than whats lower in the west its gotten to a point that fewer than 5 percent of people quit beyond page one because the stuff that on page one and typically at the top in that sort of above the fold position is the best most of the searches that we conduct are just simple routine searches what is the capital of kansas and on those simple search is over and over again the correct answer arises right at the top so we are learning over and over and over again and then that day when we look something up that were really unsure about like where should i go on vacation which car should i like which candidate should i vote for and we do our little search and their results and what do we know whats at the top is better whats at the top is true or that is why its so easy to use or. Results to shift peoples opinions this kind of phenomenon this is really scary compared to Something Like fake news because its invisible theres a manipulation occurring they cant see it its not competitive because well for one thing google has for all intents and purposes has no competitors google controls 90 percent of search in most of the world google is only going to show you one list in one order which have a dramatic impact on the decisions people make on peoples opinions beliefs and so on. The 2nd thing they do is what you might call the auto fill in if you are searching for a political candidate congressman john smith you type in congressman john smith and they will give you several options that will be a prompt as it were as to what you might be looking for if you have 4 positive search suggestions for a candidate well guess what happens seem happens people whose opinions can be shifted shift because people are likely to click on one of those suggestions thats going to bring them search results obviously that favor of that candidate that is going to connect them to web pages that favor that candidate but now we know that if you allow just one negative to appear in that list it wipes out the shift completely because of phenomenon called negativity bias one negative can in some demographic groups drop 10 to 15 times as many clicks as a neutral i mean the same list turns out that google is manipulating your opinions from the very 1st character that you type into the search bar so this is an incredibly powerful and simple means of manipulation if you are a Search Engine company and you want to support one candidate or one cause or one product or one company just suppress negatives in your search suggestion all kinds of people. Over time will shift their opinions in that direction that where you want them to shit but you dont suppress negatives for the other candidate the other cause the other product and then 3rd very often google gives you a box so they will give you search results but theyre below the box and up above is a box and the box just gives you the answer. When it comes to local search which it turns out is the most common thing people do in google 40 percent of all searches its not so clear if im doing a search for a pediatrician in scranton pennsylvania what happens is google still bisects the page shows the organic meritocracy based information far down the page and pops its answer barks up at the top but its populating the box with its own sort of restricted set of information that its kind of drawing from its own kind of proprietary sandbox these are just googles reviews that its attempted to collect over the years users are habituated to assume the stuff at the top is the best but instead is just what google wants them to see and it looks the same and what happens is google is basically able to put its hand on the scale and create this direct to consumer harm because that mom searching for the pediatrician in scranton is not finding the highest rated pediatrician according to googles own algorithms and shes just getting served the google thing no matter what and that i think is leading to you know terrible outcomes in the offline world so google has at its disposal on the Search Engine itself at least 3 different ways of impacting your opinion and it is using them were talking about a Single Company having the power to shift the opinions of literally billions of people without anyone having the slightest idea that theyre doing so. We ask you as about as much as i ask you about the sort of privacy and information we have. A phone youre talking about the i guess technically always on we have google which basically maybe knows what im going to ask for before i ask for it finishes my search request it knows everything thats going on in my household and should i be concerned about how much you know about me weve had this question for more than a decade google and our answer is always the same you have control over the information that we have about you you can actually have it deleted you can also search anonymously you will get to choose not to give us this information but if you give it to us we can do a better job of making Better Services for you and i think thats the right answer these Computer Systems naturally collect this data but we also forget it after a while and weve written down why and how. Google wants you very much to habs privacy from everyone except that. The 1st thing we all should do is quit using g. Mail google stories analyzes all of g. Mails that we write and all the incoming emails that we read the ones coming from other email Services Google tracks it all really track the g. Mails that you write they track the drafts of those crazy emails that you decided not to sand. And the information from g. Mail is then put into ones personal profile and becomes another source of information they have for sending people targeted ads tech giants are increasingly under scrutiny from politicians regulators and experts on the left and the right some are concerned about their growing power even calling the monopolies and the tension keeps building yet their wall in contemporary life certainly isnt shrinking we need to at the news hour have worked in collaborated with Facebook Google and many other new media businesses journalists who might communicate with regularly about these issues including journalists at time magazine. The guardian the hill i could go on and on very using email not only that their companies are using a form of g. Mail their emails are running through google servers all of their incoming and Outgoing Communications are being monitored by google this is happening also major universities if you enter the university of california after a certain date guess what youre using g. Mail whether you know it or not and it was found that google was yes in fact scanning student emails for non educational purposes and what those not and purposes were we still dont know to this day because google still has not come clean with what they were doing with the information they still havent certified that they have deleted that data the big challenge was when i found out that google was scanning our student emails for advertising purposes and other non educational purposes i went to my state lawmakers and i tried to encourage them to introduce legislation that would ban these practices when i went to the state house who was there a lobbying against any stronger privacy protections for our kids it was google and facebook. When the balance came in 20080 theres a lot of money printing going on people said wheres the inflation the government says theres no inflation you know and then a lot of people say well actually health care and education are skyrocketing in value you dont count those and thats why youre misreading inflation and this has been going on for years and new evidence suggests. We found it we found the missing inflation. Thats in the individual i think very much i have to do what i think is right i have to fend to defend my values have to defend my principles and if i feel the state is not doing it according to what i think is the right thing that i have to stand up and say its not good enough and if it is a humanitarian feel that the next to me is not respected and treated in a dignified way then i have to also stand up in this regard so yes we have to do it despite that it is maybe a very long term fight and we are not necessarily winning this is. Why i guess it makes sense that so many parts of our life would be influenced by google but guess what the federal government runs on google so if youre counting on the federal government to regulate google realize that the federal government is using google docs theyre using google tools in some cases there are even linked to g. Mail so google has fused itself with our federal government in so many ways the governments motivation for using it is well googles already done it and they they have this thing that works it seems to be working pretty well for consumers to the idea behind it was. Very well lets put some Government Agencies on google. You know will use google cloud for some things they lack the tactical x. Pretty soon have the necessary security on it and then it becomes a big embarrassment afterwards to try and keep it out of the media because people would rightfully point out there is a huge Security Risk so members of congress are calling for an investigation of google for secretly tracking i phone users all over the internet even users who thought they had blocked that kind of surveillance were you see this pattern emerging over and over again so look at google street view google agreeing to pay 7000000. 00 to settle what 38. 00 states are street new cars collection of data from unsecured by 5 networks vehicles equipped with antennas and open Source Software and gathered Network Identification information as well as data frames and data being transmitted over unsecured Wireless Networks as the cars were driving by its a great tool for say tourists or transplants but privacy advocate Kevin Bankston says google is being too invasive there are a lot of people on the web who or i think. By this they find it kind of unconscionable and so absent the fact that they got caught and they were fined and they tried to cover up some of the things that they were doing and the media got wind of it nothing would have happened to them the new google how many has a massive problem and it isnt even out yet it was released to reporters last week to test it out one journalist discovered his device recorded everything and uploaded it more and more people are beginning to use the Smart Devices in their homes to things to it that i think people need to be aware of the fact is that its always on and always listening so its collecting an enormous amount of data on their users the other thing is the fact that it is only giving you want to answer back to. The rose. Bowl is some reading on their website. National geographic. That it shows it was or is this about. I think its something its we should be aware of whats happening with the bias being introduced because more and more people are starting to use these units and certainly children are using and and the kids dont have the ability to discern that its a biased result according to a new report by the Electronic FrontierFoundation Schools are collecting and storing kids names birth dates browsing histories location data and much more without proper privacy protections they wanted to schools and they offered their google apps for education for free to schools but they werent telling anyone was theyre actually collecting information on our kids secretly and theyre using this for profiling purposes we just dont know how that information is going to utilize the against and that could be utilized against them when they apply to college could be utilized against them when they go in for a job it could be utilized against them for insurance or it could be utilized against them whenever you want to buy something online and theyre taking that information and theyre weaponize ing it against their own kids and guess what happened nothing absolutely Nothing Happened when when the f. T. C. Heard about it when the former education heard about it they took no action. So google grew out of the ph d. Program at stanford right they have this affinity for academics they view themselves as academic a little bit nature their campus looks like a College Campus so google provides a ton of funding for academic institutions individual academics all around the world so we found Something Like 300. 00 papers that were funded by google in some way that supported googles policy positions they like to say hey we have the countrys foremost academic experts behind us and what theyre not telling the public is the fact that theyre actually funding these socalled independent experts these socalled independent academics where shows have time for congress about whether or not google is a monopoly he was relying on academic study to bolster his point that he didnt disclose that the paper was actually funded by google. Are you concerned that your company has been exerting enormous power to internet traffic in ways that hurt many small world businesses and the whole extremely good and well meaning Small Businesses up and down the rankings but we are in the rankings business and so for every loser theres a winner and so forth i am satisfied that the vast majority of Small Businesses are extremely well served served by our approach and as i said earlier its an evolution or i do believe that if anything our system moves i mean and so its more business over larger businesses because it gives them a hearing in a rule that would not otherwise have is the d nature of the way the algorithms work. Google has a blacklist and the biggest blacklist they have is called their quarantine list. Now im guessing very few people have ever heard of this less and yet im telling you it not only as a tool of censorship it is by far the biggest and most dangerous list that google maintains for the purpose of controlling information the quarantine last is a list of websites that google doesnt want you to visit are there are a 1000 items on this list there are millions of web sites on this list who will has the power to block access to websites and there are no relevant regulations theres no oversight theres no Advisory Group theres nothing or no one even realizes that google is doing that there was a curricular they