From Dehradun to San Jose In 2013, Ashish Garg co-founded Eltropy, a global software-as-a-service (SaaS) startup that enables businesses to connect with their customers on SMS (short messaging service) and text messaging apps. 0 claps Good morning! Growing up, not many of us knew what we wanted to do in life. But Ashish Garg, who grew up in a middle-class household in Dehradun, always wanted to become an engineer and start his own company. Learning the spirit of entrepreneurship and perseverance from his father, he graduated with a degree in Electronics and Instrumentation Engineering from BITS, Pilani. But the turning point came when Hotmail, founded by BITS alum Sabeer Bhatia, got sold to Microsoft for $500 million. Ashish thought, “If he can do it, why can’t I?”