“Recording and editing these episodes has been a thrilling and rewarding experience,” Rogen said. “Bringing people’s stories to life in these sort of ‘audio documentaries’ has given me amazing insight into what makes up the most impactful moments in people’s lives and how they contextualize these moments. I think Frida, Richard and I have been able to do something that even I am shocked by: produce what seems like an original podcast.” Earlier this month, the Vancouver-born actor recently published his first book, “Yearbook,” a collection of comical and relatable short stories about his life. In 2019, Rogen collaborated with Canopy Growth Corporation to launch Houseplant, a Canadian-based cannabis company dedicated to product quality and consumer education.