All Specs Not all note-taking apps are created equal. The giants of the space, Evernote and OneNote, aim to do it all, offering rich features and support for multimedia. Simplenote, owned by Automattic (which also runs Wordpress.com and Tumblr), is a good option for anyone who doesn't need all that. It's a straightforward synced note-taking app that's cross-platform and free, and it also includes collaboration options. Only text notes are supported, however, meaning there's no uploading images or recording voice memos. You can use Markdown language (more on this below), but otherwise you don't get formatting or styling options for the text. This app is made for those who focus best when they aren't distracted by extra frills. For those firmly in the less-is-more camp, Simplenote is worth a look.