BW Businessworld Some Lending Apps Thrive On India's Google Play Despite Policy Violations The Indian finance ministry and information technology ministry did not respond to requests for comments on whether they planned to increase scrutiny of these apps. Photo Credit : At least 10 Indian lending apps on Google's Play Store, which have been downloaded millions of times, breached Google rules on loan repayment lengths aimed at protecting vulnerable borrowers, according to a Reuters review of such services and more than a dozen users. Four apps were taken down from the Play Store - where the vast majority of Indians download phone apps - after Reuters flagged to Google that they were violating its ban on offering personal loans requiring full repayment in 60 days or less.