By siliconindia | Tuesday, 11 May 2021, 06:46 Hrs Human Experience firm, Starcom names Niti Kumar as Chief Operating Officer. This move has been taken to reinforce its leadership team In her new role, Niti would be responsible for Client deliverables, Revenue Growth and New Business Development across the agency’s offices. She would report to Rathi Gangappa, CEO of Starcom India and would work closely with the senior leadership at Publicis Media to consolidate businesses and drive integrated solutions. She is an experienced media and marketing professional with two decades of rich experience in media planning, marketing, digital communications and media investment management. In her career span, she has worked across a variety of categories like Publishing, FMCG, Telecom, Automobiles, Garments and BFSI.