April 06, 2021 Companies look to ensure business continuity by de-risking production, logistics; digitisation of service Having battled Covid-19 over the past year, consumer durables companies say they are now well-prepared to ensure business continuity amid the second wave of the pandemic — through initiatives like maintaining higher inventories, digitisation of after-sales services, reactivation of rapid task forces, as well as measures to ensure de-risking of logistics, production, supplies and inventory levels. Besides, due to factors like pent-up demand, continued work from home, spike in summer temperatures — which aid sales of cooling products — as well as vaccination drives, consumer durables players told BusinessLine that they expect good demand.