The Legal Tech-To-English Dictionary: Customer Relationship

The Legal Tech-To-English Dictionary: Customer Relationship Management Software


1. The series of phases through which a lead evolves, before converting as a client.
2. A feature within customer relationship management software that tracks lead progress through specified default and custom phases.
Lawyer 1:
 Did you finish roughing out our intake process yet, Chaz?
Lawyer 2: Yup, I’m done. But, let me just tease it a little bit before I give you the full series of interactions, because I’m really proud of what I was able to put together here.
Lawyer 1: Go on.
Lawyer 2: Okay. Lead comes in. We FAX them our intake form. They send it back by CARRIER PIGEON.

Related Keywords

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