The Secrets to Directing a Successful DTC Commercial Webinar to Be Hosted by Script to Screen Co-Founder Ken Kerry and Veteran Director Brent Loefke Share Article Kerry and Loefke to Discuss How Video Creative Designed to Sell is Made This webinar will demonstrate what goes into directing that contributes to making successful Direct Response commercials. LOS ANGELES (PRWEB) December 10, 2020 In the latest in a series of “Thought Leader Thursday” webinars hosted by integrated Direct Response agency and infomercial production company Script to Screen, its Co-Founder, and Executive Creative Director Ken Kerry will join with veteran Director Brent Loefke to discuss The Secrets to Directing a Successful DTC Commercial.