Photo: Groups360 While the pandemic has wreaked havoc on companies around the world, the crisis has also accelerated technological innovation and adaptation at an unprecedented rate. Businesses that have been able to pivot to meeting the unique needs of these times have not only survived the fallout but are also poised for ongoing growth as we emerge from the crisis. The companies that act on these new opportunities tend to be smaller and more agile and recognize the opportunity to provide solutions to existing problems. That's certainly been the case for Groups360. A path to recovery As a hotelier myself, it's been hard to watch my industry colleagues suffer through the pandemic — friends and associates have been furloughed or laid off and hotels have closed. Despite the downturn, our industry still holds out hope for a strong, if slow, recovery.