Towards a 'Forests Forward' market 10 june 2021 WWF launches new impact platform that engages businesses and investors to deliver on sustainability ambitions As deforestation and forest degradation continue at an alarming rate and action on zero-deforestation and conversion lags behind, WWF today has launched Forests Forward, a new platform that engages companies, communities and organizations across sectors to accelerate positive change in critical landscapes. “Companies and investors worldwide are in a unique position to enable innovative approaches that conserve and enhance the benefits of biodiversity-rich, productive forest landscapes, while meeting some of the biggest ecological challenges of our time: climate change, water and food security,” says