Estimates. Assad a shakeup. The arab states nuking fires his economic officials one week after taking the throne. Hello, welcome to countdown. Also coming up, super bowl sunday. Can Kim Kardashian help advertisers score a touchdown during americas biggest sporting event of the year . The newly elected greek Prime Minister is promising no surprises as he goes facetoface with european officials for the first time. He assured Martin Schultz that greece will not make any unexpected moves regarding its finances. That sent the stock market in athens for a rebound after lunging to lows not seen since the peak of the debt crisis. Hans nichols is in berlin with more on the story. Ring us up to speed. Yesterday were niceties. Today the negotiations affectively began. Mr. Schultz said he expects common ground. He came out of the meeting not overly positive but maybe realistic. He expects there to be clashes. For negotiations to be affective he needs for them to be mutually beneficial. He needs more time. We are almost there. We are negotiating with European Partners in order to fund an overall european and mutually beneficial solution on matters of common interest. It is obvious for these consultations to be effective and conclude in a mutually beneficial manner, time is needed. The finance minister will be in those meetings today. We know what he wants. He wants to get that number, the percent of gdp down from 4. 5 down to one or one point 5 . He wants some really fun greek debt. It is 318 billion euros. That could mean writedowns from the european lenders that hold it, and that could mean taxpayer losses and countries like germany. He has a busy travel schedule after today. A meeting. He then heads to london. He will have meetings not just with mr. Osborne but with city leaders. On tuesday he heads to a meeting. In terms of what he is authorized to do, they described it as more of a listening session. They want to get a sense of what the opening offer is and he will have to report back to his counterparts in brussels across europe. One other note is mr. Street us streepus did receive an invitation from buildable all seo. What were seeing is not just in europe but across the globe internationalization of the issue. He would like to see some relief. It is a question of austerity versus more spending. A fascinating international dimension. Thank you very much. Russias ambassador to the the e. U. Says the room for further economic sanctions against his country is minimal. This comes on the day eu Foreign Ministers meet in brussels. Vladimir said sanctions are not working in the way the e. U. Intended. I think as far as the eu is concerned, i think it is coming to the conclusion that sanctions are not working. In political terms. They may be having an effect on both sides in the economic area but not politically. I think the room for further sanctions is now a minimum. When the greek government came out and indicated they dont support new sanctions, that they hadnt consented to the statement the eu put out on tuesday calling for this meeting and a discussion of new sanctions you must have been delighted. Is not only the new greek government but the existing governments of a number of states. Like hungary or the president of the Czech Republic and many others that have spoken against sanctions. The italian government. The french government has made similar statements. Now everyone is talking that the road to put an end to sanctions goes through the full implementation of the minsk agreements. That was russias ambassador to the eu speaking to Ryan Chilcote ahead of the Foreign Ministers meeting in brussels. Investors cheered Amazon Holiday sales, driving shares up after hours. There is evidence of Tech Companies investing in their future. Here on this subject is caroline hyde. These are actually pharma companies. They are splashing cash. Investors were euphoric. Shares have driven of 12 driven up 12 . They like the prophet. It sounds pretty good. Compare that to the sales that are 29 billion. Its just a fraction. Jeff bezos is still spending big when it comes to amazon. This company isnt anymore and Online Retailer. It wants to be ubiquitous. It is an immediate company, a consumer hardware company. Its competition is no longer just ebay and other retailers. It is netflix time warner, microsoft, google. They are trying to be all things to all men. They want us to watch the television and by all the products we might need buy all the products we might need in our home. We can also buy everything from that as well. They are investing in speedier Package Delivery drones, original programming. Woody allen is on board. Another thing paying off, prime. It is a premium product. Youre able to access video content. They are taking some of the new Business Ventures very seriously. A huge area for amazon has been amazon web services. It is dawning as a reality on the rest of the world. They now provide consumer hardware and Software Products luring them into cheap deals to provide them with online needs. They are separating it out. They are going to give us exact results for the Cloud Computing division provides. When it comes to splashing cash, its not alone because google is doing the same. It is about trying to fend off competition. You have facebook increasing their market share. Google is losing a bit of its je enne sais quois. It is falling to 41 . Sales missed estimates. The salt in the world is the fact that you dont even get so much money. Every dollar of advertising is getting less. The average ad is 3 less. The Foreign Exchange element is very high. Lets look at some of the other stories we are following. The pilots cut power to a critical system that normally prevents plane from going out of control. The action appears to have triggered events that led to it crashing, killing all people on board. Asian stocks head for the biggest monthly advance since july. Chinese shares fell for a fourth day with the shanghai comp is it index down 1 and heading for its longest losing streak since november. Vladimir putin might be a hockey fan, but hockey seems to be suffering. The country is cutting back for its budget. That comes after putin reassured the economic problems wouldnt affect the tournament. But us know what you are following today. Tell us what you think about the show. What is trending . Did you see the film ted . The sequel is trending. I have a lot to catch up on. Still to come losing almost one and a half million dollars. Shocking. The property tycoon has overtaken alibaba founder jack mara is chinas richest person. That is according to the billionaire index. Alibaba shares slumped and missed revenue estimates. He is now worth 26. 3 billion. That is less than weighing. And the company is selling shares for 21 apiece amidst strong investor demand according to statements. The restaurant chain boost 46 million. Cocacola paying almost 200 million to sponsor the Olympic Torch Relay across result. The former head of marketing at the Olympic Committee says the torch relay is the most single thought after opportunity of the games. Two former Foreign Exchange traders of singapore have been charged with allegedly cheating their employers and making false trades. The traders worked at hsbc and deutsche bank. They legibly bought and sold over 1 billion using the Bank Accounts to get preferential rates for themselves. Mix data out of japan earlier today. Household consumption stumbled more than expected. A rebound in industrial output snapped two quarters of the client. Is japan limping out of its recession . Lets get more from simon. Interesting to talk about japan. And citing the top economist top japanese economist is questioning whether we need to see the Central Victoria day more stimulus suggesting central bank doing any more stimulus. Policy makers going to start to look for stability in the end rather than weakening. What do you make of that . What you want to lean on is the fact i look to benefits and consumption, the shift to higher consumption. They are looking at others who have cut rates. In they seem to be about inflation expectations. What i am seeing from Central Banks is they are more worried about expectations. Russia is different. They raised rates out of the blue. The ruble hit a record closing low against the dollar yesterday. Higher rates could support the ruble. Always the marginal benefit is going to be less. The impact will be quite severe in terms of what we are seeing. I dont think they are going to be using the rate angle to try to give support to the ruble. I think more likely is we get some intervention down the line. There shoving up the rate is desperate work. We spoke to ryan when he questioned putin. It was were not going to squander our fx reserves. The market got used to a cadence. 60, 65. We are breaking those boundaries. Where do those boundaries stretch out to . 100 . Potentially. Compared to the 90s they build up the reserves. In 2014 they wanted the market more freeflowing. Thats what has to happen. They have to start stepping into the market. I dont think the Interest Rate lever is going to work. They are far too high. It is putting rates up even higher. They made the decision to prioritize stability. It can have impact for years to come. You have it for a short time again. You cannot survive for very long. If you dont get that stability Something Else has to give. The currency and the giving. The rate is far too high. Consumption is much higher. It is very unstable and i dont think higher Interest Rates are going to solve it. We have had a new cabinet announced. It has surprised many with some of the comments. Have they awaited how do we rate their first week . It has been fine. They are throwing surprises in here. Over time it is powered to look like it. It soft and the tone. They get in and have leverage with the you eu and i think it is going to be a tough few days or weeks until the deadline. At the moment i dont see the troika blinking. They know the cost of doing so. It will be huge. That is the window they have in their view. That is it. 21 minutes past. Lets continue our look at foreign currencies in the global economy. German inflation when negative yesterday for the First Time Since 2009. Euro zone inflation will go further negative. Economist we have spoken to say yes. Taking away draghi, we already knew that. It is interesting. Were thinking with the impact of qe, one of the most interesting comments from a fund manager saying am i going to send my bonds . Probably not. If youre having to receive money, put in other assets equities etc. , and i am not going to sell it and what am i going to do with the money . Sell it. It worries me the impact of qe and the affected is going to have elsewhere is quite weekend. Where do we see this . You have been watching Central Banks struggle to look through the weaker oil price and the impact that has on inflation. Apart from a few standout banks going their own way, where do you see it going next . Australia perhaps . Probably the meeting afterwards we are currently at two and a half percent. The twoyear in australia is at 195 or 196. Naturally the rbn this week is a more hawkish stance, more neutral stances. We are seeing that pattern develop. What about russia . We cant let you go. We have touched on the euro. The National Bank is going to say where their holdings are. You have the euro swiss at its highest level, and what is your biggest call for the next six weeks trading . I think going up to 1. 15, because we have come from such oversold levels. It is not drastically so because of what i am expecting from the fed and the ecb in terms of ineffectiveness of qe. Easily pushing the aussie down. Then the 72 level easily. Thanks a lot. We go to saudi arabia next. You are watching countdown. The dollar dips for the first time this week. If the dollar had a personality what would it be . Would it be a roaring tiger . The Federal Reserve most unlikely to see that. It has been seven months of gains. We are up 3 since january. Momentum is up 5 . Jobless claims, 15 year low. We will hear what the first rating is on the last quarter. 3 is what we are looking for in that area. We were just having a conversation and what we saw is this is the strongest the euro swiss has been since the swiss walked away. The reason i think it is interesting is you are seeing this turnaround in momentum. Later you are going to find out what the holdings are by the end of december. In the Third Quarter 35 was euros. 16 was in equities. They have over 546 billion in the vault. What are they going to do with it . That is the equivalent of what they have gotten their foreign currencies. They have been buying euros. What are they going to do . That is the critical question not just for the swiss but also for the euro. You have got dollar ruble. Pick a number in terms of where ruble ends up. These rates are far too high. These are the top headlines. Greeces new Prime Minister will have his first facetoface talks with eurozone representatives today and he is promising no surprises. And he ensured greece would make no unexpected moves regarding finances. Atkins rebounded after pledging to those seen since the peak of the debt crisis. The new foreign minister refrain from vetoing for it further sanctions against russia. The penalties will include the extension of the blacklist of Russian Politicians and military officers involved in the ukraine conference by six months. More names will be added to the list next month. Google missed the mark in the last quarter. Revenue rose but sales and profit came in below estimates. Google faces competition from rivals like facebook in the mobile advertising space. Saudi arabias new king has fired the intelligence chief replaced the market regulator, and announced on for Civil Servants worth millions of dollars. Bonuses for Civil Servants worth millions of dollars. I think any world leader, whether he is in charge of democracy or a monarchy is going to want to put the people he trusts and you are close to him in key positions. He is not acting particularly surprising in that respect. Even less so when you consider saudi arabia is grappling with serious challenges such as plunging oil prices and of course the ongoing rival were rivalry with iran. No surprise. Perhaps it was rather swift. You could argue why wait. His intelligence chief of the National Security council was another person replaced. The regulator working on opening the saudi stock markets to investors has also been replaced. The plan is not derailed as a result of the change. Another interesting appointment is the new Deputy Oil Minister none other than the sun. We have some new faces. Can you expect major policy changes. It is a bit the case a bit of a case of same thing different hack. No massive policy changes. You are not going to choose your anointed successor as someone who is going to disagree with you on points. The longstanding oil minister has retained his position. Perhaps king solomon is saying king salmon is saying, i want my son to replace me. Dont expect a change in oil production. They are trying to maintain production share, no matter how low it goes. Live in tel aviv. Google is one of several companies trying to bring Internet Access to the remote corners of the globe. French engineers are helping the tech giant do so by creating special balloons. As well as the french startup, a completely different solution. 1, 2, 3. This helium balloon could hold the solution to a big problem. Today 4. 5 billion people are without Internet Access. Google is starting a balloon project to solve that. It is powered by solar panels. For help, google turns to the space agency, an expert in stratospheric balloons. Satellites go back to the planet. Balloons are for local. It was tested in a remote farm in new zealand with success. Google isnt the only one tackling the problem. Facebook wants to build special drones. The french startup has another idea. Were the first to deploy because it works now. There is no Infrastructure Investment required. They have created a map to make better use of the two g network which covers 85 of the planet. It has ambitions of expanding to asia and latin america. You can have facebook, email, twitter search the web. You can have 80 or 90 of what you are doing, but not video. Connecting the planet is a big task that requires a mix of solutions, and no one is perfect. If the solution is viable, thousands could circulate the earth in just a few years. You can join in the conversation with us on twitter. Just putting out an interesting piece. My colleague is one of the trending subjects, january in five words. Some of your january and five words. You have to do it by the end of the show. I will throw in cold. The patriots and seahawks arent the only ones vying for fans of super bowl sunday. Companies are spending millions for seconds of security commercial time. Find out how much it could cost you after the break. This weekend is the most anticipated sporting event of the year. All eyes will be on the patriots and the seahawks. Of course the commercials. Companies pay big bucks to reach millions of viewers. This year the price of a 32nd spot is up to a record. Four point 5 million. Lets take a look at some of the adverts. Budweiser is back with its hit clydesdale commercial. It is a cute puppy. You have got Kim Kardashian. She proofs she is game for a laugh. Is it really worth the money . We have one strategy officer. If you have a Marketing Budget from g