A nation interest to a 1000000000. 00 industry. On with those remarkable sums comes much competition. Council logging out what appears to be a huge versus the wrist and the lucrative field. Hence, christy and the cost of everything. The a face has always captured humanitys imagination. I mean, lets fix it. Space is cool, but only the chosen few are able to head beyond the the earths atmosphere. It takes years of preparation to actually take on that final frontier Space Training pushes the human abilities limits to the very edge. So who are the super heroes of today . Lets get to know them a little better the 10 years ago. Do people believe that playing video games would be considered a competitive, professional sport that could become a 1000000000. 00 industry . Yet this is precisely what has happened within just one decade. The east Sports Industry has grown tremendously now with investors back in teams to compete in official tournaments around the world. Im christy, and youre watching the cost of everything were today. Were immersing ourselves in the expansive world of gaming. The gaming today isnt just the past time. It is an industry, its not just about the hardware, the peripherals or the games themselves, but its a full on ecosystem that caters to a diverse audience with varying spending habits. E sports has evolved from nation competitive to global phenomenons, the Financial Investments in east for teams, tournaments, and sponsorships have skyrocketed. The sports Market Worldwide is projected to reach revenues of 4300000000. 20. And now east sports isnt your normal gaming. It is competitive video games or professional players or teams compete in various multiplayer video games. These competitions are organized into leaks, tournaments, and events, attracting both online and offline audiences. It is sports has now grown into an industry with players sponsors and spectators contributing to as popularity and economic significance. The sports market can be divided into 6 different parts. First we have the sponsorships and advertising, which is the revenue made from sponsorship deals and advertising for events and tournaments. Then theres merchandise and ticketing for the revenues from tournament tickets and the merchandise and spy that comes with. Additionally, you have streaming media rights and publishing fees, which all refer to the revenues that are associated with broadcasting, east Sports Events across various channels. And finally, you have a Sports Betting which includes bedding on the outcomes of these a Sports Events. This is the largest Market Segment in east sports with volumes of 2500000000. 20. For now, the growth of the sports is largely driven by the increasing popularity of competitive gaming advancements and gaming technology. The expansion of Online Platforms for streaming and rising global viewership, which solidify e sports as a significant part of the entertainment sector. The arrival of popular new east sports franchises, such as valour ok, and mobile east sports expansion with regional legal b. Like mobile legends and legal legends also helped to grow the market. In 2021. The legal ledges, World Championship finals in iceland was watched by a record 73. 8 con current viewers. Gaming live stream Audience Reach almost 810000000. So for context, the 2021 Super Bowl Group 96400000 used users. The east sports teams are players generally competing for prize money. Daughter to was one of the best paying games with the largest overall price pool at over 34000000. 00. Although prize money can be substantial, many sport teams also rely on sponsors for more stable income. But gave me says as both a social glue and a potential isolating force while the fosters communities and friendships accessing gaming can also post challenges to Mental Health and social dynamics. So understanding the balance for players is crucial. And now today were joined by ivan kirchhoff, c l, e. Sporty, and dot com. So ivan, how has the cost of gave me evolved over the years and what factors contribute to the Financial Investment gamers make in their hobby . So uh, gaming is there some people wholly, uh for some people. Its a tool. Uh, for example, uh we, we guide students into Us University programs so they can get scholarships because they, theyre good in their east sports and deck im fine. Is there studies . There is, um yeah theres, theres a make it, i can be or out of it. Yeah. Has this thing the gaming lifted globally. Is it now even considered a staple in education . Yes. And the teachers do play or Important Role as well. Like for example, i can wait until vacation east for programs they say in the k 12 space are that i use as an extra credit activity instead of like students, you know, going to their homes. You know, im playing alone with not a supervisor personally because their 1st may not be there. Sounds like theyre in a safe space in a school, you know, i aiming and useful progress. No, no, its not all. What also are the 4 people that compete on trade . Like theres also like they, they basically engage and hes doing that, for example, wants to know more skilled in social media, in, in, in management, in the production side, in, in graphic design. So its, its not only for, for students that i compete, its for students that wanna have a more skills that then they can leverage out when they go into Higher Education, for example, on how to occasion when they, when they go for a job, they already have like, uh they had to experience in the program is for assessing explosive growth. So how do you explain the rise of e sports and what is a global appeal of at all . Yes, its experienced, uh, uh, explosive growth, uh, independent living in a bit after there has been, uh, a curve, you know, like, uh, cuz it was like the boom, a lot of investment, but then uh, the teams platforms could not live up to the investment. Okay, so like theres been a lot of companies also, you know, i could buy breakfast of and things im financial problems, but now would discourage, you know, uh more more teams and other organizations uh, inside the sports are basically their name on how to monetize on defense not just rely on the sponsorship money, and in what ways has the popularity of a sports influence a broader gaming industry, and how do you foresee this trajectory in the future . East brooks is a nice of all the entertainment. Its a so there is the Game Industry is way bigger than the sports, not everyone. You know, it can be a competitive player, but theres, you know, there is to watch these for players compete. So theres gonna keeping creasing. But its, uh, yeah its, its still of these and as gaming becomes more ingrained and to daily life, what societal impacts both positive and negative are associated with the prevalence of gaming. Yes. So gaming before like, uh, was just views, you know, and it was just a bunch of people in a basement even fast wasnt yeah. Thats uh, yeah, its like, uh, in the beginnings of sports, you know, like, uh, there was in a training schedule like, athletes were not a hunches of like how their, how physical exercise could in friends and how, how interesting could influence them. And its evolving into 1. 00 to 2. 00 towards theres already in teams, theres nutritionist, other traders, sports psychologist, all. Also there be more efficient in the training. You know, you dont have to play a well trained 8 hours a day. You know, in order to reach peek level, you know, theres, theres many factors, you know, i can play a few hours. Okay. Oh, or 4 hours and then do a things outside the training. You know, if i can benefit you as a player and with time, you know, theres, theres the maurice a now in schools also uh, its an extra curricular activity. Its increases as the invitation and engagement schools are, are um, adopting the sports or more gaming, you know, uh the, to the cation. So, yeah. Its, its about time and it occasions banes making more investments. I and the, its just educating. Okay. On the kids on how to properly you know, a game or is it like also like if you play software every day for 8 hours you your get it just talk to its about, you know, like probably 8, indicating the, the Younger Generation on, on how much of hold on to the game and how to, how to interact with those community as well. Are there any cultural nuances that shape how gaming is perceived and integrated into society is around the world, north, americas way more integrative. Uh, in the decatur space as the pro level but it goes but like i know some parents are more under assemble, not everyone, but most grades do a i know about the opportunities that, that, that gave me to give you in, in education. Okay. Uh, in europe, a few schools like few countries are like more than all the countries are very developed and offer these sports as, as regular sports for extracurricular activities. And some country still need to develop schools that still uh, some of that the private ones are more open but you know, for it to go to a public scale. Its a bit more bro credit and, and yeah, the mentors know that the, the developed and. Yeah, so its south koreas pretty big china as well, but the hot, its hot as on our restrictions development, but south korea is way more developed then north, im do cation wise. I do for i think the high schools and universities have, you know, a better approach to gave me any sports. Uh, but yeah, on the professional side is more a month. Thank you so much, ivan, but please stick around. A jamie expert ivan kirchhoff would stay with us right here after the break. And when we come back, what factors contribute to make countries a gaming power house . Stay tuned for all the details the, theres no end and side over how youre going to continue to destroy the or excuse the case for the med, most of the people. I tried to go to the gym, but im certainly not ready to fight russia. This is also a pursuit, this is the 3rd world will receive re washing press for so the funder line likes to say we have the tools while we just start with stability and business deals to what we should be living on. We have very close propaganda. You know price here in new york. I think we dont know the aftermath any time that youre not allowed to ask questions, you should ask all of the questions. Some more questions ask the better. The answer is will be the what is part of the, the employee would post good. Isnt the defense you of us in that, in the word part . Is it something deeper, more complex might be present there . Lets stop without please. Is that scope out of they are probably her my little store because the model girl that i got you no problem seem to the same documents the side of the drive i showed my brother through. He was sudden to help people for a lo so now i never looked at searches as being the same. Well, i guess i lost my list. Best the outcome of chicago police. Itd be gang chicago is like, you get for the police. You really think your life as another crap thing. Another could have been a doctor. A nurse could have been the next president. Ok, keep losing people out here. The. The us, china and south korea our power houses in the gaming world, each with his unique gaming culture. Factors such as technological infrastructure, social acceptance, and Historical Context plays terminal roles in the countries gaming prominence in asia, east sports are attracting more interest and traditional sports. And china is leader with the largest east sports market in the world, accounting for 34 percent of the Global Industry revenue in that category. Asia combined takes 53 percent. The government has been boosting the development of east boards by subsidizing companies building competition venue. And even green lighting, a sports majors and Higher Education. Several cities including shanghai and samsung, are buying to become the capital is sports. The South East Asia is another up and coming market. And many big Gaming Companies are entering aggressively. This is the Fastest Growing region for gaming in the world, with approximately 310000000 gamers across indonesia, malaysia, thailand, vietnam, singapore, and the philippines. This rapid growth is attributed to the markets appetite for mobile gave me and the extensive deployment of 5 g networks. In europe, germany has become widely regarded as a hub for europe in east sports. The rise of east sports in germany was driven by the countrys advanced Gaming Market and the fact that 88 percent of the population have internet access. Cities now compete to host east sports competition for the same reason. They compete for the superbowl or with world cup matches. These competitions can stimulate growth and employment. Atlanta is actually a great example of a city capitalizing on east ports. It was reported after opening green hack in 2019. The east Sports Industry employed 12000. 00 georgians and had an Economic Impact of 500000000. 00. The sports career isnt just for pro players, but also for testers. Commentators content creators which streamers and the list goes on. East sports has also been a major influence on the tech industry. Many universities offer east for scholarship that can help students pursue their passion in the technology field. So for this and more or less bringing again, ivan kirk hawk, ceo of a sporty and dot com. Now im in Different Countries exhibit varying levels of gaming prominence. What cultural factors contribute to the dominance of certain country and the Global Gaming landscape . Yes, its basically uh the government, you know, and the people inside the government, do they believe your, or do we have the, in their knowledge on how to, you know, put a game in schools also private, the, the private sector, you know, uh how, like other open like, for example, like the season in europe are not, as you know, as open as risk taking, you know, as a v c in or the megabyte assembly it in the usaa investment. Sometimes, you know, uh, also with um you know, with the sports now and theyll be some attractive as it wasnt defined. They make, you know, like, uh, theres not that much investment as there used to be. So like, i think it depends on the on think also mentality of all of the people that bought it and see that the easiest edited trust a to any industry that is new. And, and that pro is that always, you know, the countryside and how to individual strike a balance between gaming and other activities in their lives. And what challenges might arise when this balance is disrupted . Yes, so the students should strike it binds, you know, as long as they say students go to class, the homework, perform it in exams, you know, and maybe have an extra pay soccer. Ill play basketball if they love gaming. Uh, if they like they e p o or n and b to k, okay, as a with, with friends, you know, i shouldnt be a problem is just another hobby. You know . So the problem is because when youre doing too much of something and the other areas you know, are, are struggling or they, but that happens like that can be in gaming, that can be in other activities. You know, if it is too much of one thing, you know, even if you go to the extreme, its gonna affect your personal life. So its, no, its just, no, it getting like, as long as youve got an sit out. Okay, uh it should be like a great way to connect, you know, and so now people around the world or it, in your savings, see a country, you know, to know that people but as always is about and so you know, i and they should be taught in schools, thats why its very important for gaming the source to, to, to get into schools. So uh, Higher Education professionals, you know, can at these, to the students from a young age. Now, Technological Advancement has significantly impacted the Game Industry. How has innovation in Technology Influence the cost accessibility and the overall experience of gaming . Well, um with a i, theres a lot of publishers, so like the companies that make the video games that are integrated and its making like, you know, the user experience, you know, a more advanced and silver go, you know, is thats in the really, i also now the now theres a new web 3. Okay. So like now uh, its a, those Small Developers that it usually had to. So spend a lot of marketing money and i want money to develop a game. And one that i think really even long shape because of the costs, you know, now with web 3. Okay. So everyone can be the owner of that game. So like if they believe it in the developer, they can invest like in tokens. Okay. To that, to, to the developer. And also its the community can invest, you know, in the video game. So its actually like it, anybody that has a good product. Okay. Can launch. Okay. So like in the near future, are they, there is going to be way more video games where more competition and yeah, its going to be uh multiple to get it to stand out. But of course you, it is for everyone, you know, with a raise because now, you know, like, its not a huge, its not cheap. Its just not easy. You know, to have i large investment in, you know, its a, get a good per used the video game out. Im with web 3, it will happen and i, it will be more accessible. And are there emerging technologies that you believe will further shape the future of gaming . Yes, uh web. Yeah, web 3 for me uh, is gonna make video games come out at a fraction of a cost. Okay. As um the community. Okay, well be able to support you. Okay, if you dont have the funds, so like not having the money, this is no longer, you know, will no longer be the issue in the near future to get out more video games. And also for these 14 degrees, you can coordinate tokens to at least 14, if theyre having a financial struggle, you know, and it can also be another revenue stream for the sports teams. Cuz yeah, thats usually the support teams are struggling on revenue, eastern sale, its sponsorship, or they oh, wha