“SHUM”. Go_A to sing “SHUM” at Eurovision 2021 Released as a single in late January, “SHUM” was immediately touted as a potential song for Rotterdam. However, the Ukrainian delegation was quick to say that it was “not for Eurovision”. Soon after they announced that Go_A would present a number of entries to a professional jury. Just one day before today’s confirmation, it transpired that “SHUM” was one of three songs in the running. After honouring melodramatic Carpathian folk tales with techno and EDM last year with “Solovey”, Go_A have opted for a somewhat darker style in “SHUM” (“ШУМ”). They describe its meaning as “to awaken and summon spring and hasten the awakening of all living things after winter”.