Virtual Influencers Now Making Real Money? AI, AI, Sir! : vi

Virtual Influencers Now Making Real Money? AI, AI, Sir!

As social media influencers, Kyra and Naina have hit the big time. Only thing is, theyre not actually real — not entirely anyway.Titan, Realme, MG Motors and Boat are paying a premium to advertise through 3D-animated humans, or virtual influences, who have become quite the phenomenon on Instagram with views of up to 21 million for their reels.

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