Gurugram (Haryana) [India], February 1 (ANI/BusinessWire India): In the last few years, India has witnessed a major boost in e-commerce start-ups. While the shift towards digitalisation has caused a prominent increase in the number of online shoppers, the need for a dedicated platform that is focused on health and wellness is still a big pain point. Human Beings have a tendency to find a silver lining amidst chaos, the same happened during the recent pandemic. Thanks to the media, health & wellness has gone from nowhere to be found to top three in our priorities list. Realising the necessity for organic, highly nutritious, high-quality healthy products, an expanding platform named Wellcurve has been established to fulfil the fast-growing need for healthier food alternatives.